The Lexus brand instantly evokes feelings of refinement, sophistication & luxury. It’s no wonder. Every
Lexus model is built with an attention to detail known in Japan as Takumi Craftmanship. Lexus artisans add
finishing touches by hand. Models are designed to delight the senses.
Bring that together with the latest technological & safety innovations – and you get an irresistible car that
will set you apart from the rest, taking you places in style & luxury.
The Lexus Journey
In 1983, Toyota chairman Eiji Toyoda called together the strategists, engineers and management behind
the success of Toyota for a classified meeting. There he divulged a plan to create a luxury vehicle that
would compete with the best. 20 designers and engineers were relocated to what can be considered the
pinnacle of affluent suburbs - Laguna Beach. Immersing themselves in the culture of lavish homes, affluent
schools and five-star restaurants, they came to grasp the concept of American luxury.
Six years, 1 400 engineers and $1 billion later, the Lexus LS400 was released in the United States.
Almost 20 years on, Lexus has become synonymous with sophistication, performance, safety and
refinement - the ideals of contemporary luxury. By 1992 Lexus was outselling its German rivals to become
the number one luxury import vehicle in the US.
Lexus Durban South
The team at Durban South Toyota are proud and honoured to represent the Lexus nameplate in Durban &
When you choose us, rest assured of service with the extra touch that has made us Durban’s favourite
Toyota dealer over the past 20 years.
Our sales, management and service team are just a phone call or email away for any help or advice you
And of course – as always, we promise you the best deals on your next Lexus.